Google’s Unleashes ‘AI Mode’ In The Next Phase Of Its Journey To Change Search

August 19, 2018 Mountain View / CA / USA – Google logo on one of the buildings situated in Googleplex, the company’s main campus in Silicon Valley

Google on Tuesday unleashed another wave of artificial intelligence technology to accelerate a year-old makeover of its search engine that is changing the way people get information and curtailing the flow of internet traffic to websites. The next phase outlined at Google’s annual developers conference includes releasing a new “AI mode” option in the United States. The feature makes interacting with Google’s search engine more like having a conversation with an topic expert. Google also will begin testing a variety of other AI features this summer as part of its effort to maintain its dominance in search.

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