DALLAS (WBAP/KLIF) – An iconic 55-story skyscraper in Dallas’ Arts District will soon undergo another multi-million-dollar makeover that includes a new name.
2200 Ross Ave., formerly known as Chase Tower, will be rebranded as Dallas Arts Tower. Owner Fortis Property Group worked with professionals from Stream Realty Partners to strategically select a new moniker that pays tribute to the surrounding neighborhood and amplifies the district’s mission to unify culture and commerce in one dynamic destination.
The building’s lobby is expected to be renovated. New York-based Fortis plans to add an art gallery displaying pieces from local artists and commission art installations throughout other public spaces. New lighting and flooring will showcase the artwork. Elevator cabs also will receive a refresh. Construction for the lobby and restaurants is expected to start in late summer, with an early 2024 completion.
“Fortis is excited to reimagine the former Chase Tower into the gold standard of commercial real estate in Dallas,” said Terrence Storey, Chief Investment Officer at Fortis. “Over the coming months, this landmark building will have new dining areas, an upgraded lobby, and modern public areas to complement the already best-in-class tenant amenities.”
Two new restaurants will be constructed in conjunction with the lobby renovations. Dallas-based hospitality powerhouse Milkshake Concepts has been awarded space in the lobby and The Rotunda to launch two eateries that will complement the neighborhood.
“This deal has been a long time in the making,” said Imran Sheikh, CEO and Founding Partner of Milkshake Concepts. “2200 Ross is an iconic building in the heart of Dallas, and we are extremely excited by the vision the owners have shared with us for it. We’ve been hard at work on two concepts that we believe fit perfectly into the newly designed lobby and the unique, eye-catching Rotunda that sits so visibly at the front of the development.”
A first-of-its-kind Greek restaurant will be introduced in The Rotunda. A selection of fish, grilled meats, and traditional sides and dips will anchor the menu that will serve a bustling lunch crowd and refined dinner group.
“I’m a huge fan of the culture and cuisine of this restaurant and don’t believe Dallas has an offering like the one we are preparing,” Sheikh said.
Stream has leased Dallas Arts Tower since Fortis purchased the building in 2016.
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